UN extends the concept of sustainable development with the Green New Deal strategy of promoting so-called green industries and jobs.

The United Nations Program for Environment (UNEP or UNEP, its acronym in English-) introduced in late 2008 the Green Economy initiative in response to the economic, energy, climate, and food in which is immersed the Humanity in the XXI century. In 2009, the report is published Green New Deal or Global Green New Deal which proposes to bet, publicly and privately, by sectors and green jobs and “green” practices hostile to the environment.

Defining Green Economy

The Green Economy concept is defined by UNEP as the system of economic activities related to the production, distribution and consumption of goods and services resulting in human welfare and social equity and significantly reducing environmental risks and ecological scarcities. From a simple, also described as l to low-carbon economy, efficient use of resources and socially inclusive.


Green Economy in 1989 had spoken Barbier, Pearce, and Markandya in its publication Blueprint for a Green Economy. In this book, proposing some concrete sustainable economic activities must meet present needs without compromising future generations.

This UN initiative comes in full awareness of what is considered the biggest financial crisis in history and aims, in turn, respond to the challenges of energy, climate, and food of mankind.

The Green Economy is seen as a gradual transition from the so-called brown economy, replacing the use of fossil fuels with renewable energy and infrastructure investing capital natural alleviating poverty, creating new jobs, promoting sustainability in life Urban and being efficient in the use of resources and energy.

Green New Deal

In March 2009, UNEP published the political report Global Green New Deal (New Green Deal) which reflects the strategy for the practical implementation of this transition from the economy based on fossil fuels and emitting carbon into the Green Economy.

The Green Economy Initiative and the Green New Deal arising from the United Nations as an extension of the concept of sustainable development, first introduced in the 1992 Rio Summit. Based on a study by Edward Barbier and several intergovernmental and civil, UNEP requires the commitment of leaders, organizations, and communities to:

* The increased investment from public and private sectors in green

* The development of policies and reforms that encourage these investments; acting on legal frameworks and promoting national and local market incentives and subsidies.

Green Sectors

Are those that reduce carbon emissions and pollution, enhance energy and resource efficiency, and help fight the damage to biodiversity and ecosystem.

Examples are the 2012 UNEP report ‘Green and Blue World Economy’ which emphasizes: The social and economic potential of marine ecosystems “and stresses that investment in sectors such as renewable energy, Eco-tourism, sustainable fisheries, efficient transport or regulating the use of fertilizers increase the economic productivity of countries ensuring present needs if compromising future generations and the creation of numerous jobs.

Both the Green Economy initiative as its strategy New Green Deal pay special attention to the potential employer of green sectors. Furthermore, along with the commitment to ecological niches, UNEP also considered within this strategy investments in “greening” of those others not directly related to nature.