The mobile marketing and its impact on consumer
February 20th, 2012 | Advertising | 1 Comment
Investment in mobile advertising and marketing exponential growth recorded in order of value as a decoy for the sale and prescription services.
Today, the planning of advertising and marketing to achieve ...
The exchange: Engine marketing and consumption
January 2nd, 2012 | Advertising | No Comment
The exchange marked the breakthrough in trade relations resulting in the emergence of marketing and its approaches.
The self-sufficient societies meet needs from their work, as perfecting some activities that exceed ...
The city management through strategic planning
January 2nd, 2012 | Advertising | 1 Comment
The analysis and interpretation of the environment are key to managing the city's future through strategic planning and marketing.
The City Management is conditioned by the changes that occur in your ...
Endomarketing, a new management strategy
January 2nd, 2012 | Advertising | 2 Comments
The development of this practice poses a more holistic view of corporate marketing. The loyalty of the employees themselves is customer loyalty.
Since long ago, business strategies aimed at marketing to ...
Creating city’s image through marketing
January 2nd, 2012 | Advertising | No Comment
The city is a marketing policy that guides the achievement of objectives by meeting the needs of citizens.
The image of a city is a mental representation, a statement of opinion ...
Famous Faces in advertising: advantages to attract customers
December 21st, 2011 | Advertising | 2 Comments
The last to use this strategy are the banks that use sport to unite advertise their deposits or their profitability to the results of championships.
Many companies use to promote their ...
Emotional Marketing, effective tool in times of crisis
December 21st, 2011 | Advertising | 2 Comments
Increasingly, companies that incorporate the Emotional Marketing strategies to optimize their benefits. What is it?
The most accurate bullets directly to my heart. That which appeals to the emotions and make ...
Stakeholder Management and Public Relations
December 21st, 2011 | Advertising | No Comment
Helps management achieve organizational objectives.
The public relations seeking, among other things, maintain good relations between the company and its publics. It is a business management facilitates the achievement of ...
Christmas ads Freixenet and Codorniu
December 19th, 2011 | Advertising | 7 Comments
Online sales and advertising are important weapons wineries champagne and know that they will look to increase their incomes Christmas.
Most of the wineries of Catalan cava and French champagne ...
Differences between marketing and advertising
December 13th, 2011 | Advertising | 2 Comments
Advertising is just a tool to achieve marketing goals. Do not confuse or concepts, or its objectives.
Even the largest marketing gurus disagree on the definition of marketing. Philip Kotler and ...